For 20+ years William has been making the lives of individuals and business owners easier.

I have worked on projects from $250 to $25,000 – all based on you, your needs, the project, and your budget.

I know that small to medium businesses don’t have the budget, space, or projects for a full-time person. Even big companies often don’t need full-time support in all areas. What you need and want is someone you trust, that can come in as needed, and you can call for emergencies. Someone you know will “Just Fix It”.

I am here to help, and that means not breaking the bank. Every project and opportunity is evaluated to understand and figure out what will work best for you. Let's chat!

Apple products and systems are amazingly designed to be easy to use and reliable, but sometimes you need some help. I have been working with and supporting Apple software and hardware for over 25 years. With formal Apple Genius training and certification, I can help with everything from simple how-tos to complex repairs, all the way up to larger system integrations.

If you have Apple devices as your primary platform, only a few in use by your creative team, or just need help with your personal device, I can help.

How are you communicating? Engaging your staff is more important than external marketing. Do you have plans in place that guide each photo, document, and word? Maybe you need an outside perspective to get some new ideas flowing. Perhaps you are doing great and need someone to review your plans and approach to identify minor changes – helping maximize your spending. Let’s have some fun while helping you get control and be inspired!

Are you the business owner and creative department? Maybe you have a one-person marketing team. Or maybe you need help establishing a team of creative professionals and the systems to support them.

At some point, you will need help along the way, and I am there with over 20 years of expert creative industry experience. Specializing in graphic design, printing, photography, layout, packaging, information architecture, and project management, I can take on entire projects or support your team with single tasks.

As a professional photographer for over a decade, I bring experience from behind and in front of the camera. Working to produce amazing artistic images or corporate marketing support, I have also worked as a model in front of the camera.

With years of editing experience paired with creative direction and tech support, I can help you create amazing photos and videos. I can also aid your team streamline your workflows, or just consult on building a photo studio, or video setup for live events.

We all have a brand, what’s yours? A brand is the heart and lifeblood of your organization. Are you managing and using your brand to its maximum potential? What relationship do your customers have with your brand?

From new brand design to evaluating established brands, I support your needs and help put processes, tools, and guides in place that let you manage your brand.

Build strategies that are unique to you, your company, your industry, and your customers. The world has changed and continues to evolve at a faster pace – are you keeping up and ready for tomorrow? With extensive experience with varied business models and a spectrum of industries, backed by top-level education from recognized Canadian institutes, I can help create a roadmap for success.

Are your customers getting the experience you intend? Are you creating brand advocates? Your success is dependent on positive experiences that lead to repeat sales. It is important to know and evaluate every step of your customer's journey you control – and where possible the parts you don’t!

Providing an outside evaluation of the customer experience paired with customer research helps discover needs, motivations, emotional triggers, and potential barriers to sales. This leads to increased revenue and brand/product affiliation.

Every part of your business has processes, requirements, data, and details that all need to work together, be repeatable, and be consistent. Often issues are forming due to how departments and information are being shared or tracked. Perhaps it is just a review to identify refinements that can lead to time savings.

Reviewing how tasks are completed, and the funnel they feed can generate both speed and cost savings, often translating into quality. Overly complex tasks and systems are difficult for staff and customers, and will eventually affect the customer experience.

Your business is dependent on systems, equipment, and tools – but managing these is not why you're in business. Your company's ability to maintain current operations and plan future upgrades is critical.

You need someone that can look at your tech stack, facilities, and infrastructure to make recommendations that will support current activities and future growth - and fit your budget.

Often issues and opportunities exist that are unidentified because they blend multiple areas, disciplines, services, industries, skill sets, and departments. This is compounded because no one has stepped back to look at the big picture, or often doesn’t have enough breadth of experience or knowledge to recognize issues and solutions.

My specialization is in my generalist background. If you feel there are ways to improve your business but don’t know where to begin, then you're in the right place – let's chat!